Can't wait for the next 30 years!

Integraphx is 30 years old this year and its' been quite a journey. From our humble beginnings in the basement of the Parkview building to our current 24,000 sq. ft. production facility, we've always enjoyed meeting the needs of our customers. Nothing gets our blood pumping like the challenge of meeting an impossible deadline or creating a new system to change the way business is done.

We've transitioned from a retail copy shop with locations throughout the city to a fully capable commercial printing and marketing services firm all while maintaining customer relationships that go back to the day we opened our doors. We've enjoyed boom times and we've endured more challenging times like we see today but we always wake up in the morning looking forward to our next adventure.

What will the next 30 years bring? Hopefully more of the same. Happy customers that allow us to be a part of their next adventure!

Thank you.


"We keep moving forward, opening new doors
and doing new things, because we're curious
and curiosity keeps leading us down new paths."
- Walt Disney


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Thinking of cutting your ad budget?

In a famous study of U.S. recessions, McGraw-Hill Research analyzed 600 companies from 1980-1985. The results showed that firms that maintained or increased their advertising expenditures during the 1981-1982 recession averaged significantly higher sales growth, both during the recession and for the following three years than those that eliminated or decreased advertising.

By 1985, sales of companies that were aggressive recession advertisers had risen 256% over those that didn't keep up their advertising.

Socially responsible printing with Integraphx.

Did you know you may already be supporting the highest social and environmental standards when using Integraphx for your printing projects?

Why not tell the world you support these standards of excellence and that you are taking a proactive approach to environmental responsibility?

· It won’t cost extra.
· You can do it now.
· Integraphx will help guide you through the process.

As an FSC certified printer, Integraphx is proud to display the FSC logo as a symbol of our commitment to responsible forest management. The FSC logo identifies products which contain wood from well managed forests certified in accordance with the rules of the Forest Stewardship Council. Many of our most commonly used papers are FSC certified.

To learn more please visit: http://app.beanstalkdata.com/clickstats.aspx?ID=612&Tracking=a695911c9b3042d1bc619c670a571da0&StepId=486 or call us at 704-529-5044.

Understanding the USPS Changes for May 11, 2009

The USPS has introduced some additional changes that will become effective on May 11th, 2009, which will affect postage rates. The rates with the lowest increase are for those projects that are presorted and automated. In an effort to become more effective, the USPS is continuing its effort to make the mail stream as workable as possible for its equipment.

Here is a list of some of the more commonly used rates and how they will be affected:

• Single piece postcard rate increases 1 cent from .27 to .28.
• Single piece 1 ounce letter rate increases 2 cents from .42 to .44.
• Single piece 1 ounce flat rate increases 5 cents from .83 to .88.
• Presorted standard letters under 3.3 oz will average less than a 1 cent per piece increase.
• Non profit letters under 3.3 oz will average less than a .5 cent per piece increase and will even see a decrease for some categories.
• Presorted standard and Non-Profit Flats will have a minimal increase of .6 to .7 cents per piece.

What does this mean to you?
It will be more important than ever to understand mailing regulations so you comply with all automation requirements, or trust your direct mail project to a designer, printer, and mail house that understand the regulations. In addition to the format, size, weight, shape, and color, don’t forget about the move update introduced by the USPS in November 2008.

The good news?
Integraphx can help your mailing comply with all regulations from design through distribution!

The better news?
With the mailstream down considerably, your direct mailer has less competition for attention! Now is the time to get your message out there and make it stick!

Our Latest Adventure

Wow. What a year. Life certainly got complicated for a lot of people in a short amount of time. Things are changing and changing fast. Tighter budgets are forcing everyone to think about doing business differently.

If you’ve kept up with Integraphx you probably already know that change is nothing new for us. Over the past few years we’ve changed our name, switched our focus from black and white copies to digital and commercial printing and added wide format printing to the mix.

Well now it’s time for our latest adventure – Beanstalk Data. (www.BeanstalkData.com)

In May of 2007 we sat in a strategic planning session and decided we were going to truly commit to variable data printing. We’ve always toyed with VDP (remember the tattoo or pepperoni postcards?) and have helped many customers with successful VDP campaigns over the years. But we never really committed to the process – it was always something we played around with.

So we decided to commit. Not really sure what we committed to becoming (software company? Marketing company?) we decided we wanted to develop a marketing automation company and Beanstalk data was born. We hired programmers, network administrators and website designers and programmed like the wind. Over a year later and through much testing and re-testing we have Beanstalk Data.

What is Beanstalk Data? Beanstalk Data is a software Integraphx developed that integrates with your current data (CRM, POS, Website, Microsoft Outlook etc…) and based on the activity within that database we are going to send out a pre-determined sequence of marketing events that may include direct mail, email, fulfillment, surveys or even a scheduled phone call. We even tie into your website to track the activity during a campaign. Everything is trackable and measureable. No more wondering if that last campaign was worth all the trouble.

Thanks for listening and we hope you have a wonderful new year.