The USPS has introduced some additional changes that will become effective on May 11th, 2009, which will affect postage rates. The rates with the lowest increase are for those projects that are presorted and automated. In an effort to become more effective, the USPS is continuing its effort to make the mail stream as workable as possible for its equipment.
Here is a list of some of the more commonly used rates and how they will be affected:
- Single piece postcard rate increases 1 cent from .27 to .28.
- Single piece 1 ounce letter rate increases 2 cents from .42 to .44.
- Single piece 1 ounce flat rate increases 5 cents from .83 to .88.
- Presorted standard letters under 3.3 oz will average less than a 1 cent per piece increase.
- Non profit letters under 3.3 oz will average less than a .5 cent per piece increase and will even see a decrease for some categories.
- Presorted standard and Non-Profit Flats will have a minimal increase of .6 to .7 cents per piece.
What does this mean to you?
It will be more important than ever to understand mailing regulations so you comply with all automation requirements, or trust your direct mail project to a designer, printer, and mail house that understand the regulations. In addition to the format, size, weight, shape, and color, don’t forget about the move update introduced by the USPS in November 2008.
The good news?
Integraphx can help your mailing comply with all regulations from design through distribution!
The better news?
With the mailstream down considerably, your direct mailer has less competition for attention! Now is the time to get your message out there and make it stick!
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